DARE TO LIVE THE MOMENT WITH DAVID BECKHAM AND KJERSTI BUAAS

“Snowboarding has taken me on a lot of epic adventures. This one was no exception”

— Kjersti Buaas

Celebrating TUDOR’s #BornToDare spirit, David Beckham joins Norwegian Olympic snowboard medallist Kjersti Buaas in a backcountry adventure in the Alps

It was such a magical opportunity to share my experience and knowledge with David Beckham on a Tudor Watch journey in the Alps. Thank you Tudor for having given me the chance to show David Beckham what daring means to me!

PHOTO: @kjerstibuaas

My lens has expanded and I have became more aware. Now a days I have a different perspective on what it means to care. Nature inspires me so much

PHOTO: @kjerstibuaas

The first beams of morning light creeps into the mountains. It’s so special to wake up early and get to watch natures show

PHOTO: @kjerstibuaas

“Daring to me is to trust, accept and be fully immersed in the moment”

— Kjersti Buaas

Nature has an amazing quality to help us get in a present state of mind

PHOTO: @kjerstibuaas

Climbing the mountain in the early hours wearing headlamps, the pair reach the top of a high-altitude slope with virgin snow and enjoy a secluded first-track down the mountain

PRESS RELEASE For immediate release

Celebrating TUDOR’s #BornToDare spirit, David Beckham joins Norwegian Olympic snowboard medallist Kjersti Buaas in a backcountry adventure in the Alps.

The TUDOR brand signature #BornToDare reflects both the history of the brand and what it stands for today. It refers to the vision of Hans Wilsdorf, founder of TUDOR, who manufactured his watches to withstand the most extreme conditions. It represents the adventures of the daring individuals who have achieved the extraordinary with a TUDOR watch on their wrist. #BornToDare is a testimony to TUDOR's pioneering and cutting-edge approach to watchmaking, leading to the brand's innovations becoming industry benchmarks.

In line with the brand’s signature daring spirit, and after sending David Beckham freediving underwater off Miami earlier this year, TUDOR recently invited their ambassador to step out of his comfort zone again for a backcountry snowboarding experience in the Alps. In a short video simultaneously released by Beckham, Kjersti Buaas and TUDOR, Beckham can be seen learning under the guidance of the Norwegian four-time Olympian and Olympic medallist in half-pipe, snowboarding. Climbing the mountain in the early hours wearing headlamps, the pair reach the top of a high-altitude slope with virgin snow and enjoy a secluded first-track down the mountain. “It's a great thing to be behind, and try and learn from a world-class athlete. It's been an incredible experience and I want to do more. What do we do next? I don't know. It's like we say, born to dare.”, Beckham said of his experience.

TUDOR BLACK BAY P01

On the mountain that day Beckham was wearing the Black Bay P01, an award-winning multi-purpose TUDOR sports watch based on a legendary prototype developed in the late 1960s for the US Navy. This robust watch is equipped with a high-performance TUDOR Manufacture calibre complete with silicon balance-spring and 70-hour power reserve. Buaas was wearing the Black Bay with burgundy bezel and matching fabric strap, a vintage-inspired diving watch in homage to over 60 years of perfecting the ideal time-keeping instrument for divers.

ABOUT KJERSTI BUAAS

She has competed on the professional World Snowboard Tour for 20 years and is one of few women to successfully transition from half-pipe to slopestyle, to big air and freeriding competitions. She has won medals in the Olympics, X Games and the US Open and been awarded many prestigious titles, including Onboard Magazine’s "Queen Of Style". Kjersti is known for adding extra ‘intention’ to her style and presence, both on and off the mountain. She emanates positivity, enthusiasm and a lightness of touch, with a passion for health, wellness and the environment which grows every day.

Kjersti Buaas is a professional snowboarder & four time Olympian from Trondheim, Norway,

Kjersti is was wearing the Black Bay with burgundy bezel and matching fabric strap

This is a vintage-inspired diving watch in homage to over 60 years of perfecting the ideal time-keeping instrument for divers.

Beckham was wearing the Black Bay P01, an award-winning multi-purpose TUDOR sports watch based on a legendary prototype developed in the late 1960s for the US Navy.

ABOUT TUDOR

PHOTO: TUDOR WATCH

TUDOR is an award-winning Swiss-made watch brand offering mechanical watches with refined aesthetics, proven reliability and unique value for money. The origins of the brand date back to 1926, when ‘The TUDOR’ was first registered on behalf of the founder of Rolex, Hans Wilsdorf. He created the MONTRES TUDOR SA Company in 1946 to offer watches with the quality and dependability of a Rolex, at a more accessible price point. As a result, over the course of history TUDOR watches became the choice of daring individuals. Today, the TUDOR collection includes flagship lines such as Pelagos, Black Bay, Glamour and 1926. Since 2015, TUDOR has offered exclusive mechanical Manufacture calibres with varied functions.

ME. MY. MINE

Me, my, mine? We tend to use these words generously. I first became aware of these patterns in MY-self and decided to start by observing when, how often and in relation to what I was using these simple, yet powerful words. It showed me that it was A LOT! and it was happening in all areas of MY life. I started bringing awareness of how I could use other words to express something very similar and if I would respond differently.  I observed that by saying "the car" instead of my car I sort of (over time) became less attached to the car. Another example is my computer. I noticed I was even saying "well, in MY world or in "MY life". That is kind of bizarre and interesting all at once, why do we even say that? Like I have MY own world and "MY own life"? Is it not true that we are all ONE? Further, we tend to say "MY plans", "MY food", "MY country", MY feelings, MY problems, MY fault, MY husband/wife/partner... That is MINE!!! The ego likes to create a world around itself in the shape of ME, MY MINE. It takes ownership of everything and anything and thrives on defining and compartmentalizes whenever it gets the chance. Wherever you let it. It even says "MY personality" (this is whom I am) and tries to hang on to it whenever it smells change on the horizon. That is how it feels safe. What this really does is create attachment, fear of loss and imaginary walls. Over time, we start to think that we are those things, that emotion or even that relationship. And without it we lose something; we are no longer whole. It separates us from the truth that is we are all one. Crazy huh?

I AM NOT MY INSTAGRAM ACCOUNT

I noticed that by eliminating the words mine, my and me wherever I could, in any area, I even experimented with saying the Instagram account instead of MY Instagram account, I naturally created a lighter environment. I feel less identification and need to get something, like attention in the form of likes or any form of approval.  We can do the same with emotions. We tend to say "you hurt MY feelings" instead of just seeing that these feelings are just passion through us and we don't need to identify with them and cling to them. I wonder sometimes if when we cry its rooted in fear of letting go of (loosing) that emotion? I am not saying that we should get stuck on the level of words, because after all, words and languages are all man made up. Yet, I do think our language is a reflection of the society we live in and we tend to use words that are related to the current  status quo. With that said, It’s quite cool that we can bring attention to how the words are used and how that affects us. We are all different so its going to be different responses and observations. Drop a comment if you want, I am curious to hear your finds of inner awareness   

What actually happens when we write down our goals!

It amazes me what happens when we actually write down our goals and start taking action to invest in them...

On a rainy day in the fall of 2016, after a work out in my garage, I wrote down some thoughts on a piece of paper. I don't know if you can relate, but often when I am in movement, I feel really creative and inspired to take on life. It´s something about the natural aspect of being in the flow of movement that ignites me, sparks my inside flame and brings me the confidence to think I can take on the world :) 

I started to scribble away on the paper and said to myself to just let anything come out - not to judge my thoughts or feel like it had to be perfect. I had a blurry vision and it needed to come out in the shape and form it wanted to. Eventually, I paused and realized that my vision had become more clear as I put the words on my paper. I saw that I had created myself some pretty epic, abstract goals. It sounded something like this:

I am here to guide meditation to big and small groups, help spread love and compassion and elevate the collective consciousness. Keywords: Big room, people meditating and breathing together, another form of speaking gig where we are elevating together. The audience is feeling and doing, not only listening...

How will I attract this: Take a meditation course and be open to every opportunity. I will attract this naturally as I am following my inner compass (heart)

I didn't really know what, when, where this goal would manifest, but I folded the paper and knew that because I had followed my heart, I would not need to fight to make this happen...In December 2017 I started studying meditation with an online program.

Dream Team aka Me, Klaudia Medlova, President of The UN Mr Lajčák & Chanelle Sladics 

Skip forward about 6 months as I find myself in New York, at the United Nations Head Quarters. During the winter Olympics in South Korea I had received an invitation by the UN president himself to the #Youth72 Dialoge together with professional athletes, Chanelle Sladics and Klaudia Medlova. As we arrived at the UN I was told that I had a spot to speak during the open mic session. At first, I panicked, as I didn't know what to talk about on such short notice, on such an "important" stage. But, as the president himself opened up the conference by saying, the more raw and organic, the better, I felt sort of calmer. The planner in me wanted to prepare so badly but the freestyler in me spoke louder. I took the challenge to let go of control and trust that whatever came out on stage was perfect for the moment. I walked nervously on to the stage with my bare feet...

Continue reading below the video for the full story...

Professional snowboarder and four-time Olympian Kjersti Buaas is passionate about physical health but also about mental and spiritual health. She has been practicing meditation for 8 years and uses it in preparation for and during big competitions.

When I came back home I found some old notes on a piece of paper. To my surprise (yes, I had forgotten about what I wrote on that rainy day) I had accomplished the abstract goal I wrote down about a year ago. Looking back at this video reminds me that when we follow our inner compasses we will start to attract what is true to us and what belongs to us...

So I want to ask you some questions:

What are you dreaming about?

Do you have any goals written down at the moment?

If not, what is preventing you from writing down your goals and dreams?

What needs to change in order for you to start writing down your goals and take action on them?

SUMMER VIBES

After a long winter wearing snow gear it is always such a pleasure to embrace summer and all it's activities. I like being outdoors, especially nearby a lake or water source. This summer I picked up long boarding again and it is the best way to exercise Gidget (dog). It makes me smile just to watch her runs alongside my board with her tongue hanging out her mouth!

LONGBOARDING TO DINNER - CALISTYLE WITH GIDGET