“Snowboarding has taken me on a lot of epic adventures. This one was no exception”
Celebrating TUDOR’s #BornToDare spirit, David Beckham joins Norwegian Olympic snowboard medallist Kjersti Buaas in a backcountry adventure in the Alps
It was such a magical opportunity to share my experience and knowledge with David Beckham on a Tudor Watch journey in the Alps. Thank you Tudor for having given me the chance to show David Beckham what daring means to me!
PHOTO: @kjerstibuaas
My lens has expanded and I have became more aware. Now a days I have a different perspective on what it means to care. Nature inspires me so much
PHOTO: @kjerstibuaas
The first beams of morning light creeps into the mountains. It’s so special to wake up early and get to watch natures show
PHOTO: @kjerstibuaas
“Daring to me is to trust, accept and be fully immersed in the moment”
Nature has an amazing quality to help us get in a present state of mind
PHOTO: @kjerstibuaas
Climbing the mountain in the early hours wearing headlamps, the pair reach the top of a high-altitude slope with virgin snow and enjoy a secluded first-track down the mountain
PRESS RELEASE For immediate release
Celebrating TUDOR’s #BornToDare spirit, David Beckham joins Norwegian Olympic snowboard medallist Kjersti Buaas in a backcountry adventure in the Alps.
The TUDOR brand signature #BornToDare reflects both the history of the brand and what it stands for today. It refers to the vision of Hans Wilsdorf, founder of TUDOR, who manufactured his watches to withstand the most extreme conditions. It represents the adventures of the daring individuals who have achieved the extraordinary with a TUDOR watch on their wrist. #BornToDare is a testimony to TUDOR's pioneering and cutting-edge approach to watchmaking, leading to the brand's innovations becoming industry benchmarks.
In line with the brand’s signature daring spirit, and after sending David Beckham freediving underwater off Miami earlier this year, TUDOR recently invited their ambassador to step out of his comfort zone again for a backcountry snowboarding experience in the Alps. In a short video simultaneously released by Beckham, Kjersti Buaas and TUDOR, Beckham can be seen learning under the guidance of the Norwegian four-time Olympian and Olympic medallist in half-pipe, snowboarding. Climbing the mountain in the early hours wearing headlamps, the pair reach the top of a high-altitude slope with virgin snow and enjoy a secluded first-track down the mountain. “It's a great thing to be behind, and try and learn from a world-class athlete. It's been an incredible experience and I want to do more. What do we do next? I don't know. It's like we say, born to dare.”, Beckham said of his experience.
TUDOR BLACK BAY P01
On the mountain that day Beckham was wearing the Black Bay P01, an award-winning multi-purpose TUDOR sports watch based on a legendary prototype developed in the late 1960s for the US Navy. This robust watch is equipped with a high-performance TUDOR Manufacture calibre complete with silicon balance-spring and 70-hour power reserve. Buaas was wearing the Black Bay with burgundy bezel and matching fabric strap, a vintage-inspired diving watch in homage to over 60 years of perfecting the ideal time-keeping instrument for divers.
ABOUT KJERSTI BUAAS
She has competed on the professional World Snowboard Tour for 20 years and is one of few women to successfully transition from half-pipe to slopestyle, to big air and freeriding competitions. She has won medals in the Olympics, X Games and the US Open and been awarded many prestigious titles, including Onboard Magazine’s "Queen Of Style". Kjersti is known for adding extra ‘intention’ to her style and presence, both on and off the mountain. She emanates positivity, enthusiasm and a lightness of touch, with a passion for health, wellness and the environment which grows every day.
Kjersti Buaas is a professional snowboarder & four time Olympian from Trondheim, Norway,
Kjersti is was wearing the Black Bay with burgundy bezel and matching fabric strap
This is a vintage-inspired diving watch in homage to over 60 years of perfecting the ideal time-keeping instrument for divers.
Beckham was wearing the Black Bay P01, an award-winning multi-purpose TUDOR sports watch based on a legendary prototype developed in the late 1960s for the US Navy.
ABOUT TUDOR
PHOTO: TUDOR WATCH
TUDOR is an award-winning Swiss-made watch brand offering mechanical watches with refined aesthetics, proven reliability and unique value for money. The origins of the brand date back to 1926, when ‘The TUDOR’ was first registered on behalf of the founder of Rolex, Hans Wilsdorf. He created the MONTRES TUDOR SA Company in 1946 to offer watches with the quality and dependability of a Rolex, at a more accessible price point. As a result, over the course of history TUDOR watches became the choice of daring individuals. Today, the TUDOR collection includes flagship lines such as Pelagos, Black Bay, Glamour and 1926. Since 2015, TUDOR has offered exclusive mechanical Manufacture calibres with varied functions.